Today’s Mightybell task involves thinking about a personal web presence. Whether you want to admit it or not, you have a web presence. Even if you have never posted a thing and eschew Facebook, Google+, Youtube or any other social networking site, you have a web presence. That is because people are talking about you, may be posting pictures of you and organizations are going to be posting information about you. The fact is, it is getting to be more and difficult to NOT have a web presence. If you are a teacher, you have a web presence. Your school posts your email and possibly other information about you so that parents can contact you. Students may post pictures, video and information about you. You’re out there, like it or not.
The Professional Association Georgia Educators (PAGE) have said, and are basically still saying, in regards to social media “Don’t Do It” or “If you have to do it, be professional.” Not doing it is not an option today. Even the school systems themselves have a presence on Facebook.
So a person needs to be aware of what is out there, and they need to manage their own online presence. For instance I have been out there for quite a long time and have a fairly big internet footprint. There is not a lot I can do about that because once it is out there, it is out there potentially forever. But I can mak sure that my best stuff is on top. That means having Linkedin site that I am active with and gets updated and it is listed on Google. That means posting useful information here on my blog. And it might mean contributing meaningfully to other projects.
Students need to manage their personal web presence, because they are inevitably going to post or have things posted about them, that might not be professionally enhancing. Things that seem like a good idea at the time later turn out to be pretty dumb. But even the best and smartest can enhance their future goals and options by starting to manage their web presence and putting forth a positive image. And that is what the management is about; managing your own brand instead of letting others do it for you.